Retail News
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Gearing Up for Back to School 2026
The Back to School (BTS) shopping window remains one of the most remarkably resilient events on the global retail calendar….
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Owning AI Shopping Journeys: How to Take Control of What Gets Surfaced, Seen & Sold
Consumers are moving beyond keywords and traditional search journeys. AI-powered experiences like ChatGPT Shopping and Google AI Mode are reshaping…
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Prime Day 2026: The Retail Opportunity Beyond Amazon
Amazon Prime Day 2026 will run from 23–26 June, bringing its biggest sales event forward by more than two weeks…
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May SEO Round-Up: AI Search, Visibility & Industry Shifts
May was another significant month for search and AI, with Google and OpenAI continuing to reshape how users discover information…
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Beyond Google: The Microsoft Opportunity
Search has always existed beyond the Google ecosystem, with Bing and Microsoft being major sources of high intent traffic. But…
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April SEO Round-Up: AI Search, Visibility & Industry Shifts
April brought another busy month across search and AI, with Google continuing to push AI deeper into the search experience….
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AI Max One Year On: What Have We Learned?
In May 2025, Google announced AI Max, a brand-new feature for Search campaigns which would allow marketers to use automated…
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Expanding Your Reach Beyond Google with Free Premium Microsoft Advertising Support
We’re excited to announce a partnership between Productcaster and Diginius, expanding our offering to help you increase visibility beyond Google and tap…
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The Future of Shopping: Google Insights & Best Practices
In today’s world of AI-powered search, users are taking their shopping journey away from traditional digital channels and towards more…
