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Black Friday & Google Shopping. Are Your Campaigns Ready?
The Christmas deals, the hysteria in shops and the bargain finders out in full force can only mean one thing, Black Friday is upon us. The exciting time for retailers and consumers alike starts as early as the third week in November and continues for two weeks or more...
read more5 Best Practices for Comparison Shopping Sites
When it comes to Comparison Shopping Services (CSS), Google Shopping, is probably the most recognised and acknowledged platform out there. Comparison sites provide a space where retailers can advertise their products and attract new customers through targeted ads, and...
read moreHow to Ensure an Omnichannel Experience For Your Customers
Looking back at how retail has evolved over the last ten years, it seems perplexing to think of a time where manually flicking through catalogues, waiting a week for the delivery without tracking, and walking into a store with little to no knowledge of the products,...
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