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5 Best Practices for Comparison Shopping Sites

5 Best Practices for Comparison Shopping Sites

When it comes to Comparison Shopping Services (CSS), Google Shopping, is probably the most recognised and acknowledged platform out there. Comparison sites provide a space where retailers can advertise their products and attract new customers through targeted ads, and...
How to Prepare for Peak with Google Shopping

How to Prepare for Peak with Google Shopping

It might seem strange to think that for many the Christmas period doesn’t start in December, but instead started months ago. The planning period for marketers, (which can often start even earlier than September,) is an essential component in the delivery and success...
Pros & Cons of Multiple CSS

Pros & Cons of Multiple CSS

It isn’t the first time that Comparison Shopping Services (CSS) have come under examination from retailers and agencies who are trying to get the best possible outcome for their performance. Back in August 2018, Productcaster reported on the key strategies to get the...