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Google’s SpendMatch Incentive is Changing

Google’s SpendMatch Incentive is Changing

The attractive incentives offered in Google Shopping earlier this year were enough to grab any retailer’s attention. In an effort to achieve a more balanced relationship within the shopping auction and improve overall competition, Google introduced the CSS Partner...
Productcaster Awarded Google Premium Partner Status

Productcaster Awarded Google Premium Partner Status

Productcaster has been awarded Premium Partner status by search giant Google. The coveted Premium Partner programme recognises expertise in helping agencies and retailers reach their customers through the Google Shopping platform, and cements Productcaster’s...