by Jessica Neary | Mar 11, 2019 | News
Are you a brand or agency who wants to learn how to save up to 75% on your feed management solution? Join us for our 45-minute webinar to find out how you can do exactly that. Register for the webinar here. The webinar will be hosted by Commercial Director of...
by Jessica Neary | Feb 28, 2019 | News
Ensuring you keep your feed well optimised is one of the most important areas of your Shopping Campaigns. In fact, it’s key to their success. Making sure all the parts come together harmoniously to entice shoppers to click on your product will result in more revenue...
by Jessica Neary | Feb 21, 2019 | News
Google announced back in December 2018, changes to the criteria to the minimum requirements as a Google Comparison-Shopping Services (CSS) partner. The purpose of this was to raise the bar to becoming a partner, enhancing the customer experience on the partner...
by Adam Preston | Feb 13, 2019 | News
As marketers find themselves already in the full swing of 2019, it is easy to move ahead with plans and activity without reflection on key learnings from the previous 12 months. Measurement and analysis are a key part of any smart marketer’s marketing protocol in...
by Adam Preston | Jan 16, 2019 | News
In 2019, retailers’ product data feed is expected to become the core of a successful paid marketing activity. A feed, which in basic terminology consists of a list of products and their defined attributes, must reflect a systematic and detailed product management...
by Carl MacDonald | Dec 20, 2018 | News
The Current CSS Landscape Comparison Shopping Services (CSS) have created plenty of noise in the online retail space during 2018. Whether an agency, retailer or consumer, most have encountered the change in the Google Shopping market through seeking the reward...
