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Productcaster Secures Innovate UK Grant to Launch ProductTester App

Productcaster awarded Innovate UK Grant to launch new automated experimentation app for ecommerce We’re excited to announce that Productcaster has…

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What We Learned at Google Marketing Live 2025

You can buy more YouTube using AI! Events such as Google Marketing Live are always useful for confirming what you…

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Google Merchant Center Errors and How to Resolve Them

It can be a pain when you get disapprovals within the Merchant Center, especially if you don’t know how to…

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Performance Max: 4 Key Updates Retailers Need to Know

Google has announced major new updates to Performance Max, aimed at giving marketers and retailers much deeper insights into how…

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ChatGPT Adds Product Discovery

ChatGPT have announced the launch of product recommendations in their search results.  This will include personalised product recommendations using past…

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Google Policy Update: Member Pricing Mistake Could Cost You Visibility

A key update is coming to Google Merchant Center that will affect how member prices are submitted in your product…

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Tariffs, Trade and Temu

You might think Donald Trump’s trade war will not have a seismic impact on UK retail. The tit for tat…

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Google Gemini confirms 20% CSS discount available on your CPCs

Oh dear, that’s awkward! After 8 years of grey, spurious nothingness from Google in regards to communicating the agency cost…

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Maximising Easter: Key Insights for Retailers

As the Easter holidays approach, retailers are gearing up to leverage the unique consumer mindsets and behaviours that accompany this…