Optimising Customer Lifecycle for Peak – Maximising Acquisition, Retention, and Revenue

As retailers gear up for the Golden Quarter, optimising the customer lifecycle is crucial for driving acquisition, retention, and revenue growth. Our latest white paper, “Optimising Customer Lifecycle for Peak – Maximising Acquisition, Retention, and Revenue,” offers in-depth strategies from our experts to help you enhance your performance during the busiest shopping period of the year.

In this comprehensive guide, we cover:

• Key insights from last year’s Peak season and forecasts for this year
• Consumer behaviour trends, from early research to last-minute shopping
• Best practices for Google Performance Max campaigns
• How to utilise Google’s Customer Lifecycle Solutions for acquisition and retention

With practical advice on real-time strategy adjustments, product feed optimisation, and customer-centric campaign techniques, this whitepaper is a must-read to stay competitive during Peak.

Ready to take your customer lifecycle strategy to the next level? Download our white paper now! And if you missed our recent webinar “Maximising PMax Potential for Peak” you can watch this here and discover practical advice from Google, Summit and Productcaster experts.

If you have any questions, get in touch with our Productcaster experts at info@productcaster.com or for more industry updates, join our mailing list here.