We continue our series on the faces behind the Productcaster success with an introduction to Immy Hussain, Head of Affiliate Marketing at Summit and Productcaster.
Having worked at Summit for nearly 10 years, Immy is a familiar face across the business, with a wealth of experience in lots of different areas. We asked him a few questions about his role, his experience and goals for the future. Take a read below.
How long have you been at Summit/Productcaster and what did you do before working here?
I have now been at Summit for just under 10 years. Prior to joining Summit, I worked across a lot of different sectors in various roles. During this time, I dedicated myself to personal development and education, successfully completing an Open University degree in Business Studies. In addition, driven by a personal interest in expanding my skill set and fun, I also took courses in household electrics, plumbing, and car mechanics, which has been incredibly helpful over the years!
What's your role at Summit and Productcaster?
My current role at Summit is Head of Affiliates. Essentially, that means that I spearhead the delivery of top-tier affiliate marketing services for our clients, focusing on fostering growth and cultivating diverse partnerships at the core of our operational framework. To get this done to such a high standard, it is imperative for our team to remain abreast of the latest industry trends through training and development, and to also forge really strong relationships with affiliate partners and networks. I currently lead a team of four, with a supporting cast from around the business.
Additionally, I work closely with the tech team in Productcaster to refine and develop cutting-edge affiliate technology solutions, ensuring that we can offer our clients a powerful and user-friendly platform. As part of this customer-focused project, I keep a close eye on cost management efforts, striving to maintain pricing levels that are lower than those of our competitors to give our clients a distinct competitive advantage in the marketplace.
What’s your work goal for the next 3 months?
In terms of my future goals, I have a clear plan for the next three years. But right now, I'm super excited because we're about to bring on board a big client in the coming months. Our team is currently deep in the planning process to make sure that we hit the ground running and give them the best service possible from Day 1. On top of that, we've just taken on two more brands, and we're working hard to bring their accounts up to our high standards as quickly as possible.
And with the peak season not too far away, we're working closely with all the marketing channels at Summit and Productcaster to make sure our clients come out on top with their performance in the second half of the year.
Tell us a fascinating fact about yourself
It’s hard to find something other people would find fascinating, but I do love cars, Comic book movies and can do the Rubix cube in under 2 mins.
