Productcaster is a suite of marketing tools helping to lower costs, drive performance and increase efficiency of your Shopping Ads/campaigns across multiple channels.
Our suite was engineered specifically to solve eCommerce challenges for brands like Argos and Three, but we now share that technology with retailers of all shapes and sizes across Europe.
Productcaster CSS, ProductMaximiser, FeedManager and ProductTester are all part our Productcaster technology suite. This suite was built and is managed by experts who have 20+ years Performance Marketing experience across Paid Media, SEO and Affiliates.
- CSS – allows you to save up to 20% on your Google Shopping CPCs, and gives you direct access to a support team of Shopping experts to help with overall Shopping strategy and success.
- ProductMaximiser (new for 2025) – a Merchant Centre opportunity booster, allowing you to identify areas of product drop off and increases the likelihood of clicks across your total inventory.
- FeedManager – designed for marketers to manage and optimise their product feeds, and outputs to all key marketing channels, including search, social, affiliate and marketplace platforms.
- ProductTester (new for 2025) – designed to measure the value of your feed optimisations and identify where you could be seeing improvements in performance.
- Our tools can work independently or together to support with performance marketing, greater efficiency on CPCs, reach customers across a range of platforms, save time on management and provide consistency across brands.
Productcaster is for retailers who are looking to improve their digital performance and expand their visibility and reach across key marketing platforms.
It’s simple – we will help you reach more customers and drive more sales through Google shopping. As a Google CSS partner, we can reduce your CPC (cost per click) costs by up to 20%, while increasing your visibility and traffic. We also provide feed management and optimisation tools that will help keep your product data accurate whilst enhancing performance.
Productcaster set up is simple and easy. Our team will work with you to create a personalised launch plan, tailored to your requirements. Whether it’s onto CSS (which can be done in as little as a day) or FeedManager, the team will be there to guide you through every step of the process.
Getting in touch with the Productaster team is easy, we are available via phone or email. Simply call us on +44 (0) 20 3948 4696 or email info@productcster.com
Yes, Productcaster can be suitable for small businesses if you’re already running Google Shopping ads or managing product feeds. Our Comparison Shopping Service can help you lower your advertising costs and our feed management tools are user-friendly.
If you’re spending on Google Ads and want to lower your advertising costs, using Productcaster is a great way to do so. If you’d like to speak to a member of the team, find out more information and book a demo of our tools, reach out to the team who are happy to help provide you with everything you need to know in terms of suitability.
The Productcaster team are always on hand to support you whether this is for any issues you’re facing or general questions and support.
At Productcaster, we’re more than just a tech partner, we work collaboratively with our clients to understand your business goals and be a true partner for success. We provide a premium service by responding to your queries quickly and efficiently so that you don’t have to waste time waiting for a response to business impacting issues.
We have a range of support options, helping you find the right level of support for your business, which include troubleshooting, vertical & industry insight, audits, beta testing and planning/training across a range of Shopping topics.
Alongside being experts in Shopping and PMax, we are also specialists in Feeds, and we’ve developed 3 additional tools, ProductMaximiser, FeedManager and ProductTester to optimise and boost performance across your Shopping channels.
Absolutely! All you need to do is book your demo here at a day and time that suits you best.
