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News

Google’s SpendMatch Incentive is Changing

The attractive incentives offered in Google Shopping earlier this year were enough to grab any retailer’s attention. In an effort to achieve a more balanced relationship within the shopping auction and improve overall competition, Google introduced the CSS Partner...

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Productcaster Awarded Google Premium Partner Status

Productcaster has been awarded Premium Partner status by search giant Google. The coveted Premium Partner programme recognises expertise in helping agencies and retailers reach their customers through the Google Shopping platform, and cements Productcaster’s...

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Google Shopping & CSS: Putting the Record Straight

There are different strategies to get the most from Google’s new Comparison Shopping Service (CSS), so if you’re a retailer it is important to carefully select the right partner for you. To get you up to speed, following Google’s EU fine last year, an effort is being...

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Internet Retailing Google CSS Member Offer

Internet Retailing has negotiated an exclusive deal for the IR membership with Productcaster.  Productcaster is a trusted Google CSS European partner, and we will get your campaigns up and running in just a few days to take maximum advantage of the lower advertising...

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Call our CSS team on +44 (0)203 910 7026 or email cssteam@productcaster.com